Finland-based mobile analytics provider, CEM4Mobile Solutions, has published new survey results detailing consumer preference in regards to mobile apps vs. the mobile Web in terms of engagement, unique users and mobile ad impressions. The company completed its research by using a sample of over 56 million mobile impressions from devices where both apps and mobile Web browsing [...]
Archive for the ‘Apple’ Category
Survey Results: Mobile Web Has More Users While Mobile Apps See Higher Engagement
Posted: September 18, 2011 in Advertising & Marketing, Apple, Mobile0
Android Devices Dominate Holiday Sales in Mashable Poll
Posted: December 19, 2010 in Apple, Gaming/Entertainment, Mobile, TechnologyWhat’s been hiding under the wrapping paper at your house this holiday season: Android or iPhone? BlackBerry or Windows Phone 7? Last week, we conducted a poll () asking our readers what they planned to buy — or hoped to receive — as holiday gifts this year. From the end user’s perspective, it’s a decision [...]
Stop. Take a deep breath. Before my headline gets you all worked up, consider what I’m saying here. The CD and other optical discs, like DVDs and Blu-rays, are obviously going to live on for a while as a way to transport media. But make no mistake that today, with two unveilings, Apple has effectively [...]
Internet Explorer falls below 50 percent global marketshare, Chrome usage triples
Posted: October 9, 2010 in Apple, TechnologyTags: IE Safari Firefox Chrome
Oh, IE, it pains us to do this to you. You who once so mightily won in the battle against Netscape Navigator now seem to be losing your war against a battalion of upstarts, relatively fresh faces like Firefox and Chrome. Get the rest of the story.
81% Of Apps In Apple’s App Store Are Free, Paid Apps Average $1.49
Posted: June 23, 2010 in Apple, Gaming/Entertainment, Mobile, TechnologySome new figures regarding apps in Apple’s App Store were released today by Gene Munster, Wall Street analyst with Piper Jaffray, indicating that roughly 81% are free, while the top 50 paid applications have an average selling price of $1.49. Munster forecasts the average iOS app price to increase as developers start favoring the iPad, [...]
The tension between Apple and Google is no longer a rumor. It’s for real. The former friendly giants have found themselves at odds within the digital advertising space, a bustling marketplace that, according to Google, Apple is attempting to shut them out of. When the iPhone was introduced in 2007, Apple and Google enjoyed a [...]
Apple is one of the biggest supporters of HTML5, and Steve Jobs clearly states he thinks this new web standard is the future of the web. To show what, exactly, it means by that, Apple launched a HTML5 showcase, displaying what a HTML5-capable browser can do without the need to install any additional plugins. In [...]
Mozilla revealed this week that it will introduce a new applicationfor the iPhone called “Firefox Home.” The app will allow users to gain remote access to their desktop browser data, like browsing history and even the tabs last used in a Firefox session. “Firefox Home” represents the most sophisticated attempt by Mozilla yet to pacify [...]
